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My full assessment

Set up and Planning

  • Created a business plan
  • Performed a competitive analysis
  • Assessed the value of the market
  • Interviewed potential customers
  • Created a prototype
  • Tried to sell to customers
  • Confident
  • Confident

Market Research

  • Confident
  • Confident
  • Confident
  • Confident
  • Confident

Finances

  • Confident
  • Confident
  • Confident
  • Confident

Sales

  • Confident
  • Confident
  • Confident

Operations

  • Confident
  • Confident
  • Confident
  • Confident
  • Confident
  • Confident
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[AG]

Anthony Githae Entrepreneur

Location
Nairobi, Nairobi, Kenya
Venture Industry
Agriculture/Farming/Ranching
Languages spoken
  • English
Recent Activity

What I need help with

My background as an entrepreneur

My current challenges

  1. Scale up the business
  2. Venture into value addition
  3. Raise capital
  4. Adopt modern technology in mushroom production

Actions I’ve taken so far

  1. All the above

My future goals

  1. Adopt modern technology in mushroom production
  2. Export to other East African countries
  3. Seek a foreign partner and scale the business

My motivations to work with a mentor

Learn from those who have walked in the same path ahead of us........


About my venture

Mycelia & Foods Ltd Started 2021

Mycelia & Foods Ltd is a group of mushroom farmers that grow oyster and button mushrooms. We are in about 30 counties. We supply mushrooms to hotels and restaurants, groceries and supermarkets. We have recently ventured in mushroom value addition.

Countries of operation: Kenya