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My full assessment

Set up and Planning

  • Interviewed potential customers
  • Created a prototype
  • Neutral
  • Neutral

Market Research

  • Neutral
  • Confident
  • Neutral
  • Neutral
  • Neutral

Finances

  • Neutral
  • Neutral
  • Neutral
  • Neutral

Sales

  • Neutral
  • Confident
  • Confident

Operations

  • Neutral
  • Confident
  • Neutral
  • Confident
  • Confident
  • Neutral
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sh

selena hernandes Entrepreneur

Location
Atlanta, Georgia, United States of America
Venture Industry
eCommerce/Online Sales
Languages spoken
  • English
Recent Activity

What I need help with

My background as an entrepreneur

My current challenges

My current challenges are starting and deciding what choices to make for advertising and marketing. I would like to make the correct choices. I'm not so great when it comes to social media, I doubt my abilities to really get my brands name out there. I would like to put together a professional and visually appealing social medias for too phi official. I would also like to create video and advertisements for my products. This is my first time doing this so I'm not all the way confident in my knowledge of this but I'm confident in my artistic vision and mission of too phi official.

Actions I’ve taken so far

I have applied for EIN. I have attempted in ordering inventory, but the manufacturer wants a better resolution for image. I have worked on logo for 6/7 years trying to find the perfect timeless logo. I have a vision but have not been able to find an artist to bring it all to life. I have doodles and sketches 'm not great with technology yet. I plan on learning and picking up tools. I created an acronym for phi to support my purpose of the brand of contributing happiness to the world with my art and brand. Positive Happy and Inspired. I tried to hire a freelancer for marketing and advertising, would like input from someone who has experience with ecommerce apparel.

My future goals

My long-term Future goal is to do couture after I'm successful with t-shirts and custom pieces. I would like to style entertainers and women trying to find a special edgy outfit to events and celebrations. A big goal of mines would be to overall contribute happiness into the world. I would like to serve women and contribute to happiness and positivity and inspire people with my designs and art

My motivations to work with a mentor

this is my first-time ordering inventory and creating a website i need an experienced perspective and constructive criticism so i can make the right decisions. I would like input from someone who knows what they're doing and will contribute input towards my decisions with moving forward in beginning my business.


About my venture

Too phi official

my brand is called too phi official. I made an acronym for phi it is Positive, happy, inspired. i decided to have the word phi in my brand name because I believe the golden ratio is underrated and majestic. I would like to bring happiness to the world with my positive message and creativity.

Countries of operation: United States of America