Leads in digital Marketing and Traffic in Digital Marketing/Advertising are both developed by you through market research and social networking. Networking is a vital tool in achieving an image/brand. Establish a network like a wheel. The hub is core content (web site, blog, books, articles, useful materials). The spokes leading from the hub are the tools to network content that is linked to the hub. Contacts are the engines that power the wheel. Content is the fuel that feeds the social networking contacts and powers the wheel. As the wheel turns, the quality of the networking improves with feedback and the wheel climbs the optimization hill of the major search engines (SEO). Utilize social media to promote your small business. The process requires a front-end loaded investment in time, but it is well worth the effort when using free or very low cost utilities on the Internet. The return may surprise you. Set up a Google or Word Press blog as an extension of your web site. A blog is quite different from a web site. Provide good, solid information free of charge and use blog searches for synergistic businesses to team with. THE END PRODUCT: A brand, an image and valued content, carefully cultivated, exchanged and viewed regularly with others and communicated for success. Please see the following article for further details: * https://www.smalltofeds.com/2015/05/why-social-network-to-promote-your.html *
Report Kenneth's answer
Hello Jennifer, it seems that you have some questions about digital marketing terms. Can I suggest you this website ? https://www.lyfemarketing.com/blog/marketing-terms/ It's a glossary of all terms used in digital marketing, and they actually explain very well. Hope it helps.
Report Jose's answer
Traffic is the people that come to your website/store.
Report Eber Roberto's answer
Hi Jennifer. The term "Traffic" generally means visitors or users to your website or your offline store.