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I disagree with the above, yes you probably haven't been marketing at all if any, and if you have it's definitely been to the wrong people but I also bet you haven't done anything to build a brand or credibility with anyone online either. Has nothing to do with insufficient, has to do with it was never executed at all or correctly to be blunt.
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Hi Babalola Ayobami, can you please share brief about the current position of store as in - what type of Location the store is located in Highstreet / stand alone? - what is the store area? - what is the team strength? - what is the average daily walkins? - what is average ticket price? - what is the average SKU price? - Total no of SKU in Store? - average daily sales? - who are your competitors? - what is the USP of your products? - do you take written feedback from customers? - is your store present on social media or web? - What % of revenue do you invest in branding and marketing? - do you practice visual merchandising? - is your product assortment according to customer needs? Think about these things pease feel free to connect over firstname.lastname@example.org