What is top 5 way/channel to increase sales number and value for an IT consulting (B2B) business?
In consulting, if you are already providing services to existing clients, you can 'farm', by offering new services to extend the business relationship. If you do not offer a new service, figure out pain points the client may be having from your key client stakeholder or the project's engagement manager, identifying any areas they (client) made need some help (people, processes, tech), provide a solution to alleviate their pain points thus increasing business.
Get performance reviews and testimonials from your clients to post them on new marketing materials, social media. Have them endorse you.
Offer a referral program
Offer a discount for a consultation
Do a podcast
Focus on a potential client, study them and provide a whitepaper on how your services can add value to the organization
Publié le 04/06/19